How to Find Reliable Suppliers and Buy Safely on Alibaba & AliExpress

So, you’ve finally decided to start that business or get that product you’ve been eyeing, and everyone is telling you, “Just buy from Alibaba or AliExpress!” Sounds easy, right? Until you actually go on the site and realize—wait, where do I even start?
With thousands of suppliers, different shipping options, and a mix of ridiculously cheap and suspiciously expensive prices, sourcing from these platforms can feel like trying to find a needle in a haystack. But don’t worry, this guide will walk you through everything you need to know—how to find legit suppliers, avoid scams, and get the best deals without stress.
Alibaba vs. AliExpress – What’s the Difference?
Before diving in, let’s clear up the confusion. Alibaba and AliExpress are not the same, even though they’re owned by the same company.
Alibaba is mainly for bulk buying (wholesale). It’s perfect for business owners, dropshippers, and resellers who want to buy in large quantities at lower prices.
AliExpress is for retail shopping. It’s ideal if you want to buy just a few items for personal use or small-scale sales.
Now that this is settled, let’s move on to how to source and buy products the smart way.
Step 1: Finding the Right Supplier (Without Getting Scammed)
This is the most crucial step. Not all suppliers are trustworthy, and ending up with fake or low-quality products is the last thing you want. Here’s how to find the best suppliers:
Check the Supplier’s Reputation – On Alibaba, look for Gold Suppliers with high ratings. On AliExpress, check seller reviews and ratings before making a purchase.
Read Reviews & Customer Feedback – Always go through the reviews and see what previous buyers are saying about the product quality, shipping time, and overall experience.
Look for Verified Suppliers – On Alibaba, suppliers with a "Verified" badge have gone through extra authentication, making them more trustworthy.
Ask for Sample Orders – If you’re buying in bulk, always request a sample before placing a large order. This helps you check the quality before making a big investment.
Step 2: Understanding Pricing & Negotiation
On Alibaba, pricing is usually negotiable, especially if you’re ordering in large quantities. Here’s how to get the best deal:
Compare Prices from Different Suppliers – Don’t jump on the first price you see. Message multiple suppliers and compare their offers.
Negotiate Like a Pro – Don’t be afraid to ask for discounts. Many suppliers expect buyers to negotiate, so start lower than your budget and work your way up.
Check for Hidden Costs – Always ask if the price includes shipping, customs duties, or extra charges. What looks cheap at first may cost more in the long run.
On AliExpress, prices are usually fixed, but discounts, promo codes, and seasonal deals can help save money.
Step 3: Choosing the Best Shipping Method
Shipping is one of the biggest challenges when buying from Alibaba and AliExpress, especially if you’re in Nigeria or other African countries. Here are the most common options:
Express Shipping (DHL, FedEx, UPS) – Fast but expensive. Best for urgent orders.
Sea Freight – Cheaper for bulk orders, but it takes weeks to arrive. Ideal for business owners who can plan ahead.
AliExpress Standard Shipping – Affordable and reliable for smaller items. Usually takes two to four weeks.
ePacket – A budget-friendly shipping option for small packages. Faster than regular mail but cheaper than express shipping.
Always check the estimated delivery time before ordering. Some suppliers offer free shipping, but it can take months to arrive.
Step 4: Making Secure Payments
To avoid losing money, never pay suppliers directly via bank transfers unless they are fully trusted. Instead, use:
AliPay or AliExpress Buyer Protection – Ensures you get a refund if the product isn’t delivered or is different from what was advertised.
Escrow Service on Alibaba – The payment is held until you confirm that the order is received in good condition.
Avoid Deals Outside the Platform – If a supplier asks for payment via WhatsApp, Telegram, or a personal account, it’s a red flag.
Step 5: Clearing Customs & Receiving Your Order
Once your order arrives in your country, customs may charge import duties or taxes depending on the value of your goods. Here’s how to prepare:
Find Out Your Country’s Import Rules – Some items, such as electronics or large shipments, may require additional paperwork.
Have Some Extra Money Ready – Customs fees aren’t always predictable, so budget a little extra just in case.
Use a Reliable Clearing Agent – If shipping via sea freight, a clearing agent may be needed to clear goods smoothly.
Final Thoughts – Shop Smart, Avoid Stress
Sourcing from Alibaba and AliExpress can be highly profitable, whether for business or personal shopping. To avoid stress:
Research suppliers before paying.
Always check reviews and request samples.
Compare prices and negotiate for the best deal.
Choose the right shipping method based on your needs.
Pay securely using verified payment methods.
With the right approach, high-quality products can be sourced at amazing prices without unnecessary risks.